Lee McIntyre Coaching Update - Week 3

Well tomorrow I get access to week 4 of Lee McInytre's Point and Click Coaching.

So what has Lee's coaching given me so far?

Hmmm, tough question.

I want to be brutally honest the first 3 weeks have not taught me much, but for someone new to online money making, they would be highly beneficial.

If you look at it realistically it's still early days to be honest and technically I have only had 3 actual days of training from the 3 weeks, due to the lock down of training weeks.

However, in saying that, I did get access to all the sessions of the Inside Out Upside Down Workshop and this was a wealth of information in itself.

This is where I have learned the most, from these workshop videos.

Now whilst the first 3 weeks training have covered areas I am already confident in, the workshop videos have opened up a new marketing world to me.

I have watched each session several times and I must admit, it has changed my mindset in the way I approach my own and any online business I start in the future.

To be honest, I feel like everything I have done before was not as good as anything I will do in the future.

I recently changed the way I email my mailing list and already I am seeing a definite shift in the response rates, there is a clear increase in email open rates and a much higher increase in the click through links.

Aweber provide very good tracking stats on your emails, if you don't already use this, you really should.

Make sure you choose the option of tracking links, it's a must do.

I adapted one simple process Lee taught about email subject lines, changed the way I worded the actual email and I know this is what's making the difference.

What's even more surprising is that it's steadily increasing.

This fills me with excitement for some strange reason, I am actually getting a buzz from email click through and open rates instead of commissions, weird huh.

But I am excited because Lee teaches you about long term wealth, not short term profits.

So my results so far are right on track.

Now the change in click through / open rates is down to another of Lee teachings...

Over-deliver.

I thought it would be quite hard to over-deliver but in fact it is quite easy once you get into that way of thinking.

Before now I was quite happy to mail out promotion after promotion to mailing lists.

But now I have learned to treat my list like gold.

I think my subscribers can sense my shift too.

They are no longer receiving emails with promotions, just emails with pure quality content for free.

This is making them want to receive my emails, open them and click the link contained.

Now, I am not talking about emails linking to someone else's squeeze page for a freebie, I am only promoting my own sites.

Again to be honest, I am actually not promoting anything I am just giving access to this information for free.

The reason I am not sending promo emails anymore is because after all, it was me that collected the subscribers and got them to sign up.

Why should I send my email subscribers to someone else's product to make a few lousy dollars commission?

This is the most important lesson I have learned from Lee, he delves into this subject quite deeply in the workshop, and it's information all email marketers really need to know.

Sure, I may not be making anything from those emails I send compared to promoting affiliate products but I am building for the future.

Just like Lee says I am "sacrificing short term profits for long term wealth" or something like that, I can't remember the exact words he uses.

So many people chase short term profits, and it's a waste of time.

I personally don't want to have to send an email every time I want to make money, I would rather have a recurring income based around a continuity program.

Lee is teaching a different way to make money and it's actually quite simple to follow too.

So my new moto is "over-deliver don't over-promote".

One last point to make, I actually used to feel guilty sending out promo emails for various marketers, I know that may sound a little silly, but I actually hated doing, but it seemed to be the normal thing to do.

So like a sheep I followed along.

That guilt has gone.

Now when I send an email, I know I am providing great quality and it actually makes me feel really good inside, a bit soppy I know!


But I am happy, the stats are clearly showing my subscribers are happy, so all in all it's all good.

At first, I really thought the Point and Click Coaching was just for newbies or beginners, but now I would say that the content really could benefit anyone at any stage of their online business.

In fact, if you have a successful business already, my bet is that this course would actually take you up to the next level.

All in all, the coaching is suiting me so far and I will be a Point and Click Coaching Student for another week.

Sally